At Phenix Salon Suites, every milestone is a reflection of the passionate franchise owners who help drive our brand forward. Recently, we proudly celebrated our 400th location with the grand opening in East Brunswick, New Jersey— an achievement made possible by our dedicated multi-unit franchisee David Eisenmann and his business partner Shannon Fela.
David and Shannon are no strangers to Phenix. As longtime franchisees, they have built an impressive portfolio of four locations across New Jersey— including Jersey City, Woodbridge, and Union. Their commitment to providing beauty and wellness professionals with premium salon spaces has not only strengthened the Phenix brand but also empowered countless independent entrepreneurs to take control of their careers.
A Milestone Opening in East Brunswick
Located in Midstate Mall, the East Brunswick location is a perfect example of what makes Phenix Salon Suite an ideal business model as our simple buildout is compatible with all types of real estate, including strip malls and freestanding units. The state-of-the-art facility houses 47 salon suites, each designed to give independent stylists, estheticians, and other beauty professionals the freedom to run their own businesses in an upscale, fully equipped environment.
For Phenix franchisee David, this latest opening is more than just another location— it creates endless opportunities. “Reaching the 400th Phenix location is an incredible milestone, and we’re honored to be part of this moment,” said David. “We’ve seen firsthand how Phenix transforms lives by giving Lifestyle Professionals a space to thrive, and we’re excited to continue to growth with the brand.”
Why Entrepreneurs Choose Phenix
David and Shannon’s journey with Phenix Salon Suites is a prime example of how our franchise model supports multi-unit ownership and promotes long-term growth. With a semi-absentee operational structure, strong market demand, and comprehensive franchisee support, Phenix attracts business owners looking for a scalable, sustainable investment.
As an established leader in the salon suite industry, Phenix offers franchise owners:
- A Strong Market Opportunity: The demand for salon suites continues to rise as independent professionals seek flexible, upscale workplaces. It’s clear to see with our average occupancy rate of 96% in the top 50% of locations.
- A Proven Business Model: With over a decade of success, Phenix provides a streamlined operational structure designed for scalability.
- Comprehensive Franchisee Support: From site selection to marketing, Phenix provides the tools needed for our franchisees to thrive.
Celebrating 400 Locations and Counting
The opening of our 400th location is a testament to the strength of the Phenix brand and the commitment of our franchisees who continue to drive our growth. Our momentum is only increasing with five locations already opened in January. As we expand across the U.S. and international, we are grateful for our continued partnerships with our dedicated franchisees like David and Shannon.
Learn more by completing our inquiry form today!
